GIVING TUESDAY 2015
Due to my work, I know every damn thing about Giving Tuesday, the global day of giving following Black Friday and Cyber Monday. http://bit.ly/1MqWkie
- •This year, GT is on December 1.Coincides with World AIDS Day. No beef between the two (as far as I know).
- •GT began in 2012 when the 92nd Street Y and the UN Foundation teamed up to put some giving back in the giving season.
- •This is only the fourth year, but the event is HUGE now.Last year, 20,000 nonprofit orgs participated, raising over $45 million.
- •Last year, nearly 700,000 tweets used the hashtag #GivingTuesday.That's about the same as when one of the guys in One Direction sneezes. So, it's a big deal.
- •No one has ever been trampled to death while rushing to donate to a nonprofit on GT.Just saying, it's safer than the mall.
- •Almost 30% of all charitable donations happen in December.It's often make or break for social impact orgs.
- •Remember to check and see if your favorite charity is fundraising. Or give now so you don't forget.