We'll start with literate, funny -- and CREATIVE commenters. We're addicted.
  1. Crowdsourcing suggestions!
    Suggested by @sl
  2. The positive community
    By nature, listers seem thoughtful and supportive.
    Suggested by @MichaelRose
  3. It's about words
    Suggested by @billdawson
  4. Watching how companies and organizations utilize this platform.
    I've seen lots of accounts, like @washingtonpost or @PBS or @CNN and so on use this as a creative way to engage with their readers. Fun to see a platform that doesn't let an org just throw information at their audience, but play.
    Suggested by @erikaaa
  5. The thoughtfulness and creativity it requires
    - which I think, hopefully, might save us from the trolls forever?
    Suggested by @bookishclaire
  6. The responsiveness and encouragement of the team and beta users
    I felt welcomed and helped from the first minute I was on here. So great to have people like @bjnovak and @Nicholas like lists and follow people and send me an encouraging email when I was featured, and to have @LevNovak create lists to help us follow each other, etc. Thanks, guys 💕
    Suggested by @bookishclaire
  7. Unstructured structure.
    Suggested by @lisaorkin
  8. No one I know is in here.
    It is my Fortress of Solitude.
    Suggested by @wmf
  9. Laugh a day
    Suggested by @teardropivy
  10. Great food recommendations in different cities.
    Suggested by @taylorm
  11. Utterly useless lists and wholly useful lists
    Both are lovely
    Suggested by @anj