HOW DOES SCION'S DEATH MAKE ME FEEL
One of the world's largest automakers, Toyota, announced Wednesday that their youth-driven sub-brand Scion would cease to exist. In recent years, Scion has brought enthusiast-loves cars like the FR-S, the TC, and the xB to North American markets, but soon, those cars will either be rebranded, or completely disbanded and out out of production.
- •Meh.Scions were neat when the brand was first introduced to America in 2003. Since then, it seems as if they've been on a rapid decline in interest. They made quirky cars, but it just wasn't a niche that they could solidify.
- •Finally.Scion's death has been a long time coming. When the FR-S was introduced in 2012, things were looking up. Toyota had created a proper real-wheel drive, accessible enthusiasts car. Something many car lovers felt as if they hadn't had a refresher of in a while. Sure the Nissan Zs and the Mazda Miatas were out there, but the FR-S really changed things up.
- •The lineup was trash and unnecessary.Quirky is one of the few ways to describe Scion's limited model range. Cars like the xB and the recently released iM aren't much like anything else on the market. The FR-S was also great, but it's Subaru counterpart is just as amazing. Without all the relentlessly dumb attempts at #youth branding.
- •The FR-S overshadowed its sibling car, the TC, and the rest of the lineup just didn't mesh.The TC was Scion's star car until the FR-S came along. It may have been front-wheel drive, but it was a great option for someone who didn't wsnt to fall into the whole Honda Civic cliche. Either way, I won't miss it.
- •Who cares.The important cars will continue to be produced after Scion shuts its doors. Will it bring a more mature market to the Scion's former model range? Maybe. We can only hope.