Ethics of Yard Sale Marketing
- 1.The quantity and presentation quality of one's physical signage should be on par with the sale's offerings.Recently I was guided by multiple bright and well constructed signs to two small, cardboard boxes of nonsense in a parking space. What?
- 2.Be respectful of the term 'Estate Sale'. An 'Estate Sale' is wealthy people with large properties unloading themselves of generations worth of high end wares, or at the very least a large, high end home divesting itself before a move. If this doesn't apply to your sale, don't use this term.In the words of @mattselman, "no one inherited this."
- 3.Words like 'huge', 'gigantic', 'multi-family', 'moving sale' and other terminology implying scale must not be used flippantly.If you use one of these terms and I show up and see 3 boxes of shitty nicknaks on utility table, I hate you.
- 4.'Furniture' should not be used to categorically describe a sale where a single, busted up ikea chair or nightstand is the sole item of furniture amongst the goods for sale.
- 5.'Everything must go' should be used only when you are willing to accept extremely discounted prices for your wares.I love when people use this term then get offended when you offer them an 'everything must go' price. Seems it mustn't go after all.
- 6.If you put up signs then please take them down when the 'sale' is overSuggested by @gilbaron
- 7.Just tell the fucking truth.