_________ IS THE PUMPKIN SPICE OF ___________.

Is it a compliment? Is it seasonal? Is it a demographic thing? Who can say? But it is an ongoing list of ambiguous judgement.
  1. Jack White, rock musicians.
  2. Kale, greens.
  3. Wes Anderson, film directors.
  4. MOOCs, the future of college education.
  5. Taylor Swift, pop stars.
  6. Emojis, communication.