This week in social media platform changes

What did I miss? Let me know in the comments!
  1. Facebook allows users to comment with videos. You can upload video replies to posts by by profiles and Pages, and in Groups and Events.
  2. LinkedIn was sold to Microsoft for $26.2 billion.
  3. This.cm adds comments, although you are allowed to opt out.
  4. Snapchat partners with ad measurement firms Moat and DoubleClick to develop a metric to measure the amount of time a viewer sees video or audio. Plus: Twitter beefs up its ad viewability data through a new partnership with Innovid. (The new data is available only to Twitter Amplify advertisers.)
  5. Facebook allows users to post 360-degree photos to their profiles. The platform will automatically convert your panorama photos into interactive images that you can tilt to view using the Facebook app, or view using a VR headset.
  6. Snapchat launches its advertising API, allowing ads to be sold by third parties (separated into Ad partners and Creative partners).
  7. Facebook flirts with ephemerality, testing a post style that is only visible in the news feed and not posted to your timeline.
  8. After being accused of censorship around news and discussion of the Orlando shooting in the /r/news subreddit, Reddit changed its algorithm to dis-incentivize repeated posts on the /r/all section. A future change will be to add a filter to the /r/all page so users can filter out certain communities.
  9. Snapchat buys Real Life, an online magazine to cover technology. This will be a traditional website with primarily text. So retro!
  10. Facebook has created an online platform called Creative Hub for brands and agencies to create ads for Instagram and Facebook directly from smartphones.