Reasons This App Makes Sense

Meta is not even trying
  1. It has the punchy quality of #twitter, but formatting gives it possibilities
  2. People love #longform, but if you can do it in a list, you're respecting their time
  3. People are #lazy
  4. Everyone feels like they have time for lists, but because you eat them like #popcorn, you actually don't
  5. It's easy to think in terms of lists